Here's How Best Buy Can Benefit From Partnering With Start-Ups

Recently, Best Buy partnered with PCH international to offer hardware start-ups shelf space in its retail stores. Termed as the “Ignite Program”, under this partnership, a newly opened Best Buy store will have dedicated space for start-up hardware products such as Muzik Spotify enabled headphones, the Noke smartlock and the Zuli smartplug. While Best Buy has been working with start-ups in the past, this program is expected to make it easier and faster for customers to view new products launc...